About Ouro
Welcome to OURO, a brand inspired by faith, culture, and the relentless pursuit of greatness. Founded by Davi Belfort, OURO is more than just clothing—it’s a reflection of Davi’s journey, values, and deep connection to his Brazilian roots.
Born in São Paulo and raised in the U.S., Davi wanted to create a brand that would embrace the bold spirit of Rio de Janeiro along with the legendary Belfort name. As the son of Vitor Belfort, one of Brazil’s most famous UFC champions, and Joana Prado Belfort, acclaimed businesswoman and model, his goal was to honor both his love of country and family.
From an early age, Davi witnessed his parents' relentless work ethic and unwavering faith, which quickly became the foundation of his own journey. Ouro, which means “gold” in Portuguese, represents excellence, faith and the belief that we are all crafted with purpose. These are the very same pillars that have defined the Belfort name for generations and will continue to define them for generations to come.
Much like Davi’s dedication to football and boxing, OURO is built on discipline, passion, and authenticity. His designs merge luxury with comfort, creating a style that speaks to those who chase their dreams without compromise.
Join us on this journey—where faith meets fashion and culture is worn with pride.